Tips Every Website Owner Should Know

Tips Every Website Owner Should Know
_ his is a very powerful and somewhat passive form of online marketing. The viral nature of linkbait can mean hundreds of links and millions of hits

Be at the forefront of new topics. If your website is always one of the first to discuss a new topic relevant to your site’s audience, you can bet people will not only come back to see what’s new in the future, they’ll also forward your website to friends and colleagues.

Make a top 10 list. There’s a reason you’re reading this post. People like information condensed into short, simple, easy-to-implement points. When they find this information useful, it’s excellent linkbait.

Make your content interesting. Even if your website centers on the mating habits of earthworms, it doesn’t have to be boring! When articles, blog posts and other web content are interesting to read, they’re more likely to get forwarded. Though this is a bit obvious, it’s necessary to stress this point, as it is the backbone of all linkbait.
Offer a how-to guide. People love things that are free and love to share free things with their friends. This is especially true with free guides, especially if the information is extremely useful.

Use the power of social media. Be sure to post a link to every new piece of quality linkbait your site generates on Facebook and Twitter, and ask your friends to share the link. This will help the viral sharing process associated with linkbait begin.
Research your keywords. Use tools like the Google AdWords Keyword Tool to find out what keywords people are searching for. Then, make sure you use those keywords in your linkbait. This will draw more visitors to your site and result in more forwards.

Write catchy titles. You only have a few seconds to grab a potential reader’s attention; it’s important that you do everything you can to excite them before they even arrive on your site. The first challenge is to get them to click on your link from another site. The second challenge is to get them to share your content (either by linking to it or posting it on a social media platform). The only way you can accomplish the first challenge is to write a unique and gripping title.

Start off strong. The beginning of your linkbait blog post should get your readers excited and interested in reading the rest of your content. Capture their attention quickly and they’ll be more likely to forward it.

Use videos. We’re a very visual society. People often would rather watch a video about a topic than read about it. Videos are an excellent linkbait web feature. I’m sure you’ve heard of the term “viral video.” There’s a reason for that.
Offer a collection of resource links. This is the Information Age and Internet users are always looking for more information on a subject. Give your readers a collection of high-value links to other sources. They’ll likely forward your site as a one-stop shop for resources on that topic.

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